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A Gift for Self-Deception
For a long time now, I've been explaining why the world would have been better off if Apple's computers had come to dominate homes and businesses. I've focused on the virtues of Apple's software almost exclusively, even though Apple has for most of existence been primarily a hardware company, like Dell or Hewlett Packard. Why? Because it's clear to all us Martians that what makes or breaks a computing experience is the software. To paraphrase one of your ex-Presidents, "It's the Software, stupid!"
I've also come to believe that humans are genetically predisposed to self-deception, allowing them to talk themselves into whatever point of view is most convenient, or is perceived as being in their best self-interest. Thus, argument over the relative worth of one technology or another is pointless, because no carefully researched and supported set of facts will ever be enough to persuade someone with the opposite view. Indeed, the truth of this axiom is encapsulated in the common human phrase of folk wisdom,
"You can lead a horse to water, but you can't make him drink."
I've noted that when someone conjures this phrase to explain a colleague or acquaintance's intransigence about something, those listening will nod to each other knowingly and somewhat sadly aver, "So true."
And yet, how many humans really think they're as "stupid" as horses?